Go GaGa
packaging design
- Jamaica Plain, MA
In order to further evolve the brand we established for Go GaGa, we worked closely with the owner and founder to design new packaging that would have a bold, clean presence amongst the crowded shelves of retail stores. The bag wraps were designed specifically to be easily seen from a distance, yet describe the unique features of each bag in detail. The primary focus of Go GaGa’s brand is to speak to the audience of hip, stylish parents unsatisfied with the cutesy look of competing brands.
