There are few things we enjoy more than building a visual language inspired by one of our logos. Creating a cohesive branding system can be challenging endeavor, fortunately for the studio, we develop long-standing relationships with our clients. Which in turn, allows a great deal of trust and open discussions that enable us to extend their brand assets across a variety of mediums. Thus is the case with the innovative childproofing company, Rhoost.
This whimsical brochure and postcard set is our take on the typical – and somewhat uninspiring – trade show materials normally distributed.
The modular, oversized postcard system allows Rhoost to update the set whenever they add a new product. Now, play safe you kids!
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We worked with word-of-mouth marketing experts, BzzAgent, to create a new piece for the for Burt’s Bees Natural Skin Solutions BzzCampaign. It was great to work with such a recognizable brand, not to mention the fact that we happen to be devoted users of several Burt’s Bees products. The cover was printed and embossed on a lovely recycled, felt textured paper. Our objective was to design an approachable feeling brochure with a sophisticated look that suggested the natural ingredients used in the products themselves. We hope those bees are hard at work, this stuff doesn’t grow on trees.
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We recently completed a BzzAgent project for a Covergirl product, LipPerfection. It’s a 6.25″ saddle-stitched, square booklet. It happens to feature a perfectly executed, sculptured emboss cover (courtesy of Flagship Press) as well as a selectively placed UV varnish. Not only is the lovely Drew Barrymore the spokesmodel, but the booklet is bilingual. We opted to use a “flip book” layout to accomplish this. Depending on which side you open, the content reads in either English or Spanish. ¡Es hermoso!
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