We know that regular readers of The Bloggery are exceptionally intelligent people who are always up to date on the most current news. However, should somebody stumble across this blog while looking for design goodness, we feel it is our duty to let them know that we have updated our portfolio site with new projects. Fresh for winter oh-ten.
In addition to the usual new Featured projects, you may notice other new work and more projects throughout the site. Check it out here.
It’s true: there are two of us. I am also a new intern at Alphabet Arm and a full-time student at the New England School of Art and Design at Suffolk University. I have ventured down this long road to make it to where I am sitting right now, in my cute office on the 3rd Floor in a hipped out building in the South End. Although I may have doubted myself at times, I’m happy to say that I will be graduating in May with a BFA in Graphic Design.
Alphabet Arm seems to be the perfect cup of tea—or coffee depending on the amount of sleep from the night before—for me. After I graduate, I want to be in the print design field and work with a small group of people who share the same creative goals as myself. Seriously this couldn’t have been a more perfect place for me to intern, with comfy clothes, logo projects, music, sweet treats, sticker cutting and of course great company. Love it. All four guys are great. Aaron’s height makes him move like a gazelle and it scares me at times. Ryan will someday get a dog, have to pick up its poop and probably email me about it. Ira is the smiliest person I have ever met, and Chris seems to share a love of purple with me. All in all, I am more than content here.
The guys have pretty much convinced me to adopt a cat, despite my allergies and dislike of the seemingly cute creatures. I have an issue of waking up in the middle of the night with a nice Charles River rat chilling on my pillow next to me (yes alive and yes I did freak out). So the question they seem to keep asking is, “Really, why don’t you just get a cat?” Cat allergies versus bed rats. What’s a girl to do? I am on my way tomorrow to go adopt one!
-Bianca Pettinicchi
Email me with ideas for cat names, or any other trick to keeps rats out of a bed: bianca@alphabetarm.com
And I am becoming savvy with this thing called twitter 
twitter.com/alphabetarm
I have come to the realization that I’m not sure of many things in life. The one thing I am certain about, is that I want to design. I have a deep passion for it, it’s a feeling that is hard to explain. When I am immersed in a world of art and design. I feel comfortable and happy I am certain this is where I need to be. My name is Maria del Carmen Perez people call me Mona. I’m from Ecuador, a small and beautiful country in South America (you should come and visit!). Considering I go to school in Boston—specifically New England School of Art & Design—having a fear of flying is rather inconvenient. I obviously need to fly a lot. More importantly, I really do love traveling.
Regarding my passion for design: it can be very challenging to relate to my friends who don’t share the same obsession. 99% of my friends have no idea about the design world, so this must mean I need new friends (clearly, my social life is not a priority). Dear friends, if you read this don’t get mad! I love you. Now that you know this about me, and you know Alphabet Arm, don’t you agree it’s the perfect place for me to intern? The team here is awesome. Its only been a week and I already have learned some amazing things. For example: Chris suffers from a crippling addiction to potato chips. Ryan’s grandma is apparently better at technology than he is. Ira has a tendency to use weird passwords on the computers and Aaron eats something called Tofurky. Hopefully, by the end of my internship I’m not a veggie. To be honest though, that Tofurky sandwich looked pretty delicious!
Seriously though, I have already learned a lot. I’m very excited to be here. I’ve had the opportunity to help prep logo files for a couple new books (publishers based in China and Barcelona) that have requested to include Alphabet Arm’s work in them. I may have even renamed one of the books! I’ll confirm that later. I’m currently flowing in new content for a marketing brochure, helping the team with a monthly mailing and about to work on my first logo project.
Hit me with any questions or just say Hola: mona@alphabetarm.com.
Don’t forget to follow us on twitter at twitter.com/alphabetarm. I will be posting frequently, so follow us if you want to keep tabs on what everbody is working on.
Open Office Hours with Alphabet Arm Design: How does effective identity and branding help to quickly establish your start-up or new company? How can rebranding your company reposition you as a leader in your respective industry? Gather unique insight from the award-winning studio that has built their reputation on developing bold, creative and distinctive design solutions for their clients.
10 minute slots available from 9:30am to 11:30am on Tuesday, December 15th.
See available slots below.
Contact: openofficehours@alphabetarm.com / 617-451-9990 to reserve your spot.
Open Office Hours are your opportunity to receive targeted input and advice from industry professionals, without the pressure of cost or obligation. In the provided 10 minute slot, attendees are given an open forum to discuss anything related to identity and branding.
Alphabet Arm – 500 Harrison Avenue, Studio 3R, Boston
Check out the 2 color linocut print Ryan recently cranked out of a familiar face at Alphabet Arm. This piece attempts to answer the age old question: what would you see if you looked at a robot while wearing a pair of x-ray glasses? It’s proof, once again that there is still something very gratifying about getting ink under his fingernails and making artwork that is tactile and smells like solvents.
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Teenage Bottlerocket – They Came From the Shadows
Hot Water Music – Caution
Murder by Death – Red of Tooth and Claw
Banner Pilot – Collapser
Pinhead Gunpowder – Kick Over the Traces
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Well now you know. We’ve posted a pretty substantial update to the portfolio site, including new featured projects for the fall. As always, exceptional photography by Tony Luong.
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It’s time for another contest. Typophiles, this one is for you. Take a good close look at the freshly released “Alphabetical” t-shirt and do your best to identify the typeface used on all of the numerals. The first blog reader to identify it wins a free shirt. Leave your answer in the comments and be as specific as possible. (Those of you reading this on The Facebook or The Twitter, make sure you enter your answers on our blog).
Previous Contest winners, as well as employees of the Province of Saskatchewan, Sherby Lou’s FroYo, bands who insist on stretching (or squishing) typefaces, representatives of DJ Cry Baby LTD, Pumpkin Bandage Co. and their respective affiliates and members of the immediate families of any employees of those organizations are not eligible to enter or win the Contest. This Contest is void where prohibited by law. Former interns: don’t even think about it.
Today is a somewhat sad day in the studio, not just due to the torrential downpours we’re experiencing, but because we wrap up our daily shoe shot series today. The response has been rather amazing, thanks for sharing thoughts, sneaker obessions and images with us. Perhaps we’ll do this again sometime.
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We’ve already heard from a couple loyal followers that this little series of ours has pressured them into updating their own collection. In honor of those folks…here are four more fresh pairs!
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