Geared up!


Once again, we have designed a poster to promote the latest production from The Boston Conservatory.

“Factory Girls tells the story of best friends Sarah Bagley and Harriet Farley, factory operatives in Lowell, Massachusetts in 1844. High wages and a chance to improve their family’s lives draws Yankee farm girls to the “City of Spindles” by the thousands. Even after laboring for up to fourteen hours a day, the girls write and publish their own company-sponsored publication, The Lowell Offering, which becomes a worldwide literary phenomenon. When working conditions deteriorate due to competition and economic hardship, Sarah speaks out against the corporation; Harriet, as editor of the Offering, refuses to sacrifice the gains the women have made. The resulting battle rips their friendship apart and alters the course of the American worker.”

Our intent was to create a poster with a dark, ominous feel to reflect the struggles and harsh working conditions of the characters. We were especially excited to find scans of the antique newspapers that inspired the production… which we quickly incorporated into the design itself.

Share

Goin’ Big / Part 04

All good things must come to an end. Here is the last of the one-off, full color, high resolution dye sublimation t-shirt series all lovingly printed by Jakprints. This design is a graphic, cautionary tale inspired by the dangers of keeping wild animals as household pets. Oh, and also because we heavily dig wood cut type.

NO WOMEN, TIGERS OR TYPE WERE INJURED DURING THE MAKING OF THIS T-SHIRT.
Share

I ate a gyro for lunch yesterday.

Whatup blog readers! The name’s Matt Kaiser, and I’m a new summer intern here at Alphabet Arm. It’s only been a week and I’m already way too excited, so I’ll reel it in just do what I do best: talk about myself. I was born and raised in Baltimore, Maryland where I never really left my bubble. I was just a nerd who also played soccer, ran track and got into art and digital media (through Pokémon, actually, but that’s a story for another day). When college rolled around, I only knew two things: I wanted to study graphic design, and I wanted to get the hell out of Baltimore. Now I’m a rising third year graphic design major at MassArt and I’m loving every moment of it.

I have a real passion for branding/identity design and typography, and would probably have an alphabet half sleeve if that was an original idea… Alphabet Arm was foreign to me until the end of my freshman year when Aaron and Ryan held a presentation at my school, showing off their rather incredible branding projects and CD art direction. I was impressed. When the time came this year to find a summer internship, former intern Jeremiah mentioned the work he did here and how talented yet laid back the guys were, so I drafted an email and gave it a shot. As a younger designer I feel very fortunate to have secured this position and to have the opportunity to work with a studio that follows my exact plan for the future. Just a few days in I’ve already been included in apparel design projects for multiple clients. And I’ve acquired an awesome hat.

This will be quite a summer working alongside Aaron, Ryan, and Silvi – the other 2011 summer intern who does a great job keeping us laughing (unintentionally) – I’m psyched!

Feel free to get in touch with me at matt@alphabetarm.com and keep an eye on our gradual loss of sanity at http://twitter.com/alphabetarm

P.s. I hope you like the design above. See if you can catch the viking hat I subtly integrated into the logo.

Share

Rasta-rific

At Alphabet Arm, we dig sweet, illustration-heavy design, we also dig music…oh, and we dig t-shirts too. With Summer at our doorstep, we decided it was the proper time to unveil this shirt and add it to our store. This design was unabashedly inspired by the Jamaican sound systems made popular in the 50’s + 60’s and was expertly illustrated by Alphabet Arm alum Ira F. Cummings. Heck, you can even win one if you act quickly and head over to our facebook page! No pressure, no problem man.

Share

April in May

Art Direction,Recent CD Projects | Wednesday, May 11th, 2011

April Verch and her band play an energetic style of blue grass, blues  and pop (among other styles) deeply rooted in the Ottawa Valley musical tradition. Not only is April an highly accomplished fiddler, singer and songwriter, but she’s also a pretty amazing step dancer. Seriously, she’s s super talented. Recently, we finished up the design for April’s forthcoming CD. From a design standpoint, April basically asked us to do what we do. In this case, that included hand drawn typography and rustic canvas texture.

Share

Save me a seat

Our client, RSmeP, has created a web-based application/tool used to add online interaction to event planning. Essentially, the tool allows users to create interactive seating charts specific to their event. When the partners asked us to create a new identity for the company, we knew it would be a challenge. The name, RSmeP plays on the well known acronym R.S.V.P.  — with the “V”  replaced by “me” to emphasize the fact that the application empowers the user or attendee. So… if the logo itself doesn’t hint at the missing “V”  then essentially, we’ve missed the clever wordplay that is the title of the company. You follow?

Along with the logo, we also designed a set of nine icons that will be used as navigation on the app. Obviously, the icons had to be quite small, yet communicate clearly and be visually compliment the logo. Check, check, and check.

Share

Goin’ Big / Part 03

Howdy folks, here’s another in the series of one-off, full color, high resolution dye sublimation t-shirt tests courtesy of Jakprints. This composite design was largely inspired by some found textures, an old schematic and the Handyman’s Book (published in 1951) that was discarded and subsequently found in a one of our basements. Note the left shoulder supporting the illustration of the handyman expertly using a handheld drill (also his left shoulder). This shirt looks even better on, we’ve already had three offers to buy it on the spot.

PLEASE NOTE: ALPHABET ARM NO LONGER OFFERS TOOL SHARPENING AS A SERVICE.
Share

Powered by WordPress | © 2017 Alphabet Arm Design