New Growth

Recent Logo Projects | Wednesday, April 20th, 2011

It’s spring time — 45 degrees, windy and raining. One project that has helped brighten things up around the studio is the new logo we just finished up for a landscape design business. Evangeline & Co came to us looking to refresh their existing business cards. As is often the case, we explained that simply tweaking their existing materials could lead to an underwhelming result. We suggested starting from scratch with a new logo and accompanying office systems. After sharing the initial iterations of the logo, she told us this was the winning direction, largely due to the fact that “it makes me smile every time I look at it.” We can’t argue with that. The resulting mark is lively and refined, perfect for the new voice of Evangeline & Co.

 

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