The Newest Deal

Recent CD Projects | Wednesday, July 29th, 2009

We’re currently wrapping up the art direction for the packaging of the new album by WPA. The band came to us with the idea of referencing vintage posters of the Works Progress Administration of the late 1930’s as a concept for the cover. So far it has been good fun to research and draw inspiration directly from such well done historical designs. And of course, we always relish the chance to add some vintage paper and distress the art in order to add to the authenticity. WPA consists of Glen Phillips (Toad The Wet Sprocket), Sean Watkins (Nickel Creek), And Luke Bulla (Lyle Lovett) along with Sara Watkins (Nickel Creek), Greg Leisz (Joni Mitchell, Bill Frisell), Benmont Tench (Tom Petty And The Heartbreakers), Pete Thomas And Davey Faragher (Elvis Costello And The Imposters). Check out the freshly approved cover.



Sounds We’re Digging: Ryan v.4

Sounds We're Digging | Wednesday, July 29th, 2009

Dear Landlord – Dream Homes

American Steel – Dear Friends and Gentle Hearts

Riverdales – Invasion USA

Mos Def – The Ecstatic

The Dopamines – Soap and Lampshades



Events | Wednesday, July 22nd, 2009

As some of you may know, last week we hosted an AIGA AFTA event. We had a rather adventurous theme for the evening which was to ask each attendee “Tell us record that inspires you.” We then took that album cover and printed it on their nametag. We also had built a web-application that populated the letters A.F.T.A with the chosen album covers in live time. From what we heard of the AIGA higher-ups we were to expect 50-60 guests, when we printed our 120th nametag (and subsequently ran out) we realized the event was well-attended. If you are reading this and you attended—thank you for coming out! Our friend, Liz Linder, did us a solid and took a couple quick pictures documenting the evening.


Sounds We’re Digging: Chris v.8

Sounds We're Digging | Wednesday, July 22nd, 2009

St. Vincent – Actor
The Dead Weather – Horehound
DFNDR – Muted Signals
Mos Def – The Ecstatic
Wale – Back to the Feature
Grizzly Bear – Veckatimest


Sounds We’re Digging: Ira v.6

Sounds We're Digging | Wednesday, July 22nd, 2009

• The Fall – “50,000 Fall Fans Can’t be Wrong”

• The Cramps – “How to Make a Monster”

Dead Weather – “Horehound”

Rancid – “Let the Dominos Fall”

The Loved Ones – “Build and Burn”

• CIV – “Solid Bond: The Complete Discography”


What’s going on AFTA work next week?

Don't Take This Too Seriously,Press | Wednesday, July 8th, 2009

AIGA AFTA hosted by Alphabet Arm Design

We’re hosting an AIGA event, that’s what. AIGA:Boston AFTA events are agenda-less, free-form gatherings of area creative folk. Each month a different firm gets to pick the place and play host for the evening. For July, it’s ABC’s turn, and we’re going to do it right by hosting the shindig at ROCCA, just down-stairs from our studio. The event is going down July 16th, with the fun starting at 6pm and going until 9pm. Drop in, meet the crew, talk shop and have a good time. For those anxious types who just can’t wait until next week, we suggest thinking about what your favorite album of all time is. It just might come in handy…

For more info, check out the official even page here. A not-required-but-much-appreciated RSVP and more info here.



Hey, We're Published | Wednesday, July 1st, 2009

We were pleasantly surprised to discover that our work is featured in, not one, but two new books that were just released. One being, Typography Essentials: 100 Design Principles for Working with Type by Ina Saltz. The other is Logo Lounge 5. We don’t have any copies in hand just yet, but when we do, rest assured we will post an update with photos!



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