Graphic Takeover
Alphabet Arm’s design installation at the Paradise Lounge
- Boston
This logotype was designed to promote a rather adventurous installation we undertook. The name itself sums up the overall philosophy of the show. Our intent was to brand an existing physical space with out artwork. Not much to explain about this one, you either respond to the intent of the type treatment or not. One of the neat aspects of our marketing for the installation was having our street team wheat pasting 10 ft.logos around Boston.
