Logo & Brand Design
Boston’s Big IDEA (Innovation. District. Entrepreneur. Award.) is an annual contest for early-stage companies with innovative business ideas.
Not only did Alphabet Arm design the logo and branding for the competition, we were also a sponsor and part of the judging committee. Along with G2 Technology Group (the organizer of the competition) we believe that entrepreneurs are the engine that drives our economy, and we want to do our part to help local business get the word out about innovative business propositions. We wanted the mark to exude innovation and express the energy (and fun) that fuel the participants themselves.