About

Alphabet Arm Design is an award-winning, full service design studio specializing in bold, creative and distinctive print design solutions. Services include: Logo Design & Branding, Collateral Design, CD Art Direction, Merchandise Design and Packaging Design. One of our primary goals is to make the design process itself enjoyable for our clients. Contact Alphabet Arm today and start lookin’ better.

Here are a couple additional things you might find useful to know about the studio: humor is our weapon of choice, we find inspiration everywhere, we answer the phone with a smile (you’ll have to trust us on this one), we constantly challenge one another to be the best designers we can be, music is always playing, we take our craft very seriously but collectively feel work should be fun, we consider coffee a food group, customer service is paramount, and although we can dress fancy when we need to, we prefer the standard t-shirts & jeans.

The ABC office

Aaron Belyea

As the founder and senior designer of Alphabet Arm, Aaron oversees a full-service design studio known for its striking logo identity, print designs and marketing solutions. A self-taught artist, Aaron launched his graphic design career while performing in numerous bands, for which he would create a visual image that complimented the band’s music. This niche interest in music-based design led to freelance jobs, designing edgy, pop-art logos and marketing materials for Boston-based bands such as Pooka Stew, Gigolo Aunts, Little John and Letters to Cleo. Aaron’s bold typography and designs soon attracted a loyal fan base comprised of nationally known musicians, recording studios, radio stations, record stores, artist management companies and record labels.

Aaron later honed his artistic talents at The Planetary Group, overseeing the design department for this artist development company specializing in radio promotion. His ability to successfully develop identities rooted in decisive, visual concepts led to the establishment of his own studio in 2001, Alphabet Arm Design. The company name comes from Aaron’s design moniker, “Alphabet Arm,” which refers to the alphabet tattoo wrapped around one of his arms. In addition to specializing in music-based design, Alphabet Arm has expanded and diversified its client base to include advertising and word-of-mouth agencies, entertainment venues, entrepreneurial start-ups, higher education institutions, non-profit organizations and retailers.

Ryan Frease

After an extensive search for a studio that would be a perfect fit, Ryan became the first employee to join Aaron at Alphabet Arm. Growing up in the sunshine state certainly didn’t prepare him for the treacherous New England winters that lay ahead. After graduating from Ringling College of Art in Design in Florida, Ryan tested the water at several small local firms. Soon after, he and his wife packed their bags and headed to the cold north of Boston. Currently a senior designer, he has over 10 years design experience under his belt. Ryan’s design work is often saturated with multiple levels of detail — a quality that helps keeps his work distinctive and fresh. He strives to add a tactile, human touch to even the simplest of designs. On the weekends you can find him at his home in Holliston, MA tending to the BBQ, mowing the lawn and spinning records.